A Shad Of Grey

The efficiency of business strategies can only be evaluated by analyzing results and monitoring web performance. When you first start implementing article marketing to increase free traffic you should begin a monitoring or tracking pattern based on weekly reports.

Setting short and long term goals makes the right course of action. There is usually little traffic during the first month of activity, but with the extensive publication of materials across the web, the number of web visitors will increase considerably. Where does free traffic come from? What keywords perform best? What articles interest visitors most?